Facebook CEO, Mark Zuckerberg, Apologizes Promises Simpler Privacy Options

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On Monday, Facebook Chief Mark Zuckerberg wrote a column in the Washington Post admitting that Facebook screwed up the latest iteration of their privacy offering and promised to provide an easier way to maintain control over their information.  He went into very little detail in the article except to say that they have been listening and now realize that they missed the mark by attempting to offer so many controls.  He indicated that he believes the number of privacy options that have been offered has created confusion and that in the coming weeks it will be fixed.

This is great news for all of us that are concerned about the amount of information that is easily available to the public.  A more simple way of controlling what others can see will probably go a long way toward assuaging the fears of many who might have been considering leaving facebook if appropriate action was not taken.

Twitter Clears Out the Competition; “Promoted Tweets” Stand Alone

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Just a few short weeks ago, Twitter made the announcement that it was going to start offering ads in the form of Promoted Tweets.  On the 24th, Twitter announced that it would no longer allow third party ad networks to put ads within the timeline.  They cite their desire to keep the timeline clean of third party ads as the reason for taking this action.  We have to wonder if this doesn’t have more to do with their desire to have their own ad offering stand out just a little bit more.  We’ll let all of you decide how you feel about that.

Apple Updates the MacBook

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Hey MacBook fans, here’s a little information you might be able to get excited about.  Apple has upgraded the specs on the entry level MacBook, just about bringing it up to par with the 13” MacBook Pro.  The Core 2 Duo microprocessor gets bumped from 2.27 GHz to 2.40 GHz giving it a little bit more processing power.  It comes standard with 2GB of DDR3 RAM but is upgradeable to 4GB of RAM.  The video card is now a 256MB Nvidia GeForce 320M.  The hard drive has been upgraded to a standard 250GB but can be upgraded to 500GB.  Finally, the battery has been upgraded from 58WH to 63.5WH.

What you’ll see with these upgrades is a fair amount of additional power with the larger processor and additional GB of RAM.  You’ll also see greatly improved graphics capabilities which will help with photo editing, gaming, etc.  Additional hard drive space is critical as technology advances because games, software, and files get larger and larger and require more space to save the same amount of stuff.  And don’t forget the battery upgrade.  Macs have always done a decent job with battery life, and this improvement is no exception.  Expect to get somewhere near 10 hours of use out of battery now.

Google Announces Chrome Web Store

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Along with many other big initiatives, Google announced that it will be releasing a web store that will offer paid and free apps just like you can find at Apple’s App Store and Google’s Android Market.  Google believes that the web browser is the desktop software of the future and as such should have a place where people can purchase and download apps to run within their browser.  On their web store launch site, Google has announced that anyone using a modern browser that supports the apps functionality will be able to access the available apps.  The Google Web Store is scheduled to launch later this year and they are encouraging developers and businesses to get busy building their content so it can be ready for the release.

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